We should all consider carefully what our Group, and our magazine, and ourselves, shall be called. “Non-dairy” has become established as a generally understood colloquialism, but like “non-lacto” it is too negative. Moreover it does not imply that we are opposed to the use of eggs as food. We need a name that suggests what we do eat, and if possible one that conveys the idea that even with all animal foods taboo, Nature still offers us a bewildering assortment from which to choose. “Vegetarian” and “Fruitarian” are already associated with societies that allow the “fruits”(!) of cows and fowls, therefore it seems we must make a new and appropriate word. As this first issue of our periodical had to be named, I have used the title “The Vegan News”. Should we adopt this, our diet will soon become known as a VEGAN diet, and we should aspire to the rank of VEGANS. Members’ suggestions will be welcomed. The virtue of having a short title is best known to those of us who, as secretaries of vegetarian societies have to type or write the word vegetarian thousands of times a year!
~ Donald Watson (November, 1944)